ATLANTA – The Atlanta Braves today announced a multi-year agreement with INFINITI, naming the auto manufacturer the official luxury vehicle of the Braves.
"As the premier sports franchise in the south, the Atlanta Braves have one of the largest, most passionate fan bases in the region," said INFINITI regional vice president Ray Jimenez. "We're excited to connect with the heart of Braves Country over the next few years."
Included in the partnership will be the INFINITI Club, a premium space in the Braves' new ballpark, SunTrust Park. The "INFINITI Club," located on the Terrace Level, will extend luxury from fans' automobiles to their gameday experience, offering premium food and beverage, one-of-a-kind pieces of Braves memorabilia and exclusive artwork. Seats associated with the INFINITI Club are sold out.
"Together, with INFINITI, we look forward to offering guests at SunTrust Park an unmatched luxury experience," said Derek Schiller, Braves president, business. "The INFINITI Club will provide some of the best sightlines in the ballpark and due to the cantilevered design, a remarkably close experience."
The INFINITI Club will be the primary access point and club experience for Terrace Level suite holders as well fans who have purchased Terrace Club Seats or Terrace Tables. These premium seat purchasers will have access to the 6,465-square-foot, air-conditioned club featuring a 42-foot long signature bar with a 15-foot tall bottle display behind the bar. The INFINITI Club will feature vaulted ceilings, a private entrance and an exclusive area for Braves fans to eat, drink and mingle. INFINITI vehicles will be displayed outside both entrances to the club and interior finishings will include memorabilia of Braves greats and Hall-of-Famers.
About INFINITI
INFINITI Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The INFINITI brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States, United Kingdom and China. INFINITI plans to also expand manufacturing into Mexico by 2017. INFINITI design studios are located in Atsugi-Shi near Yokohama, London, San Diego and Beijing.
INFINITI is in the middle of a major product offensive. The brand has been widely acclaimed for its daring design and innovative driver-assistance technologies. From the 2016 season, INFINITI is a technical partner of the Renault Sport Formula 1® team, contributing its expertise in hybrid performance.
More information about INFINITI and its industry leading technologies can be found at http://www.INFINITI.com/. You can also follow us on Facebook, Twitter, LinkedIn and see all our latest videos on YouTube.
About SunTrust Park and The Battery Atlanta
SunTrust Park, the new 41,000-seat home of the Atlanta Braves, is being developed by the organization in partnership with the Cobb-Marietta Coliseum and Exhibit Hall Authority and will be completed by Opening Day 2017. Located in Atlanta at the intersection of I-75 and I-285 in the bustling Cumberland area, SunTrust Park will flow directly into The Battery Atlanta, a 1.5 million square foot mixed-use development, featuring boutique shopping, chef-driven restaurants, an Omni Hotel, The Coca-Cola Roxy Theatre, 550 residences and One Ballpark Center, Comcast's regional office headquarters. Powered by Comcast's all-fiber network and delivering multi-terabit capabilities, SunTrust Park and The Battery Atlanta will have the highest-capacity network serving any stadium and mixed-use development in the nation. The Battery Atlanta is being privately developed by the Braves along with retail partner Fuqua Development, office developer Pope & Land Enterprises and Pollack Shores Real Estate. Visitors can get a sneak peek of SunTrust Park and The Battery Atlanta at www.braves.com/SunTrustPark or www.batteryatl.com.
# # #
Contact
Denise Sacre
INFINITI USA
denise.sacre@infiniti.com
609-619-2591
Beth Marshall
Atlanta Braves
Beth.marshall@braves.com
404-614-1336
Bryan Harris
Jackson Spalding
bharris@jacksonspalding.com
678-491-9447
