- World premiere of INFINITI Q50 with four-cylinder diesel engine
- European debut of Q50 3.5 Hybrid - pure Inspired Performance
- INFINITI Red Bull Racing F1 car with new livery for 2013
- Luxury LE Concept electric vehicle
GENEVA, Switzerland - INFINITI's pledge of more models, more engines and more choice for European motorists becomes real in spectacular fashion on the INFINITI stand at this year's Geneva Motor Show. Among the world and European debuts are cars powered by four and six-cylinder diesel engines, hybrid powertrains, pure electric drive systems - and a V8 with KERS energy recovery system in World Champion Sebastian Vettel's INFINITI Red Bull Racing Formula One car.
"This is our most European line-up ever which reinforces our confidence in Europe," said Johan de Nysschen, President, INFINITI Motor Company Ltd. "We promised new models with smaller, lower CO2 engines and now we are starting to deliver them."
The INFINITI Q50, making its debut in Europe, is the first INFINITI Q car to take the Geneva spotlight. An all-new saloon for the premium D segment, the Q50 is on show in Geneva in potent 364PS 3.5 Hybrid form and also, enjoying its world premiere, as the Q50 2.2d powered by a new 2.2-liter diesel engine. INFINITI's first four-cylinder diesel unit boasts both performance, thanks to its 170PS and 400Nm of torque, and low emissions starting from below 115g/km of CO2.
The Q50's emotive styling with distinctive human eyes-like headlight and 'Double Arch' grille, its world-first technologies such as Direct Adaptive Steering, and a digital environment promising unprecedented levels of customization distinguish INFINITI's most European car yet.
The Q50s on the stand showcase the model's exclusive new Hagane colors and show a variety of the features that will be available across the Q50 range - a range tailored for both private and fleet customers.
INFINITI is showing a taste of the future in the form of the LE Concept. INFINITI's first 100% electric car, the dramatically-styled LE Concept proclaims "dynamic luxury" far more than "electric vehicle," something the production version - due in under two years' time - will maintain. As an INFINITI, driving pleasure and performance will be uppermost.
INFINITI's Geneva show stand will feature one car with absolutely nothing to prove on the performance front: three-time World Champion Sebastian Vettel's Formula One machine in its 2013 livery to reflect the new team name, INFINITI Red Bull Racing.
As well as the new cars, INFINITI is proud to roll out its new INFINITI Q naming strategy in Geneva. During the first two media days the top-selling FX will be displayed as the QX70. The new badges recall INFINITI's beginning 24 years ago with the iconic Q45, and all models will eventually be badged Q (saloons, coupes and convertibles) or QX (crossovers).
With global sales bucking the trend and up 17% in 2012, INFINITI's expansion continues with new INFINITI Centers opening and the INFINITI range now available in nearly 50 countries across the globe.
Notes to editors about INFINITI
INFINITI, the premium automotive brand, reflects its brand promise "Inspired Performance" with a model line-up of saloons, coupés, SUVs and crossovers featuring exhilarating performance, emotive design and cutting edge technology. INFINITI continues to launch across the globe through a dedicated network of INFINITI Centers that share a commitment to exceptional hospitality throughout the entire period of ownership.
- INFINITI was launched in 1989 in the United States. INFINITI's global footprint expanded into Canada in 1990, Taiwan in 1997, the Middle East in 2004, Korea in 2005 and Russia in 2006. Global expansion continued in 2007 with INFINITI Centers opening in the Ukraine and in one of the world's fastest growing luxury automotive markets, China. In 2008 INFINITI launched in Western and Central Europe which has added 19 additional markets. INFINITI is sold globally in nearly 50 markets to date.
- Since May 2012, INFINITI Motor Company Ltd's new global headquarters is situated in Hong Kong, headed by Johan de Nysschen as President of INFINITI.
- Since the 2011 season INFINITI has been a major partner of the Red Bull Racing team. In 2012, three-time world champion Sebastian Vettel was appointed INFINITI's first ever Global Brand Ambassador. The team will be known as INFINITI Red Bull Racing from the 2013 season as the relationship evolves to make INFINITI the title partner and lead technical partner with a shared engineering expertise that delivers benefits for the race track and the road.
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