During this year’s eSafety Challenge Formula One World Champion Sebastian Vettel demonstrated electronic stability control with an INFINITI M37.
On May 31 the yearly eSafety Challenge took place at the ÖAMTC Fahrtechnik Zentrum Teesdorf near Vienna. This event was established in 2009 by the FIA Foundation and eSafteyAware and is supported by the European Commission to promote the life-saving potential of advanced vehicle safety technologies. To show the effectiveness of these eSafety technologies some of the World’s best drivers demonstrate the difference between active and non-active safety systems on the test track.
Red Bull Racing driver Sebastian Vettel, recently announced as INFINITI’s Global Brand Ambassador, exemplified the function of electronic stability control with the help of an INFINITI M37 S Premium provided by INFINITI Center Vienna. This safety system is standard on all models of the INFINITI product range and avoids a break away by selective braking of the wheels.
Commenting on this event, Sebastian Vettel said: “As race driver I am familiar with critical situations, but on normal roads a different set of rules apply and advanced safety systems are life-saving. It’s important to show all motorists of the effectiveness and importance of eSafety technologies.”
About eSafety Challenge
The eSafety Challenge is an annual event, established in 2009 by the FIA Foundation and eSafetyAware and supported by the European Commissionto promote and highlight the life-saving potential of advanced vehicle safety technologies. In course of this event some of the World’s best drivers demonstrate the advantages of eSafety systems: electronic stability control, blind spot monitoring, lane support systems, speed alert, warning and emergency braking systems and adaptive headlights.
For more informations go to: www.esafetychallenge.eu
PR contact:
FIA, Niall Carty: n.carty@fiabrussels.com
eSafteyAware: info@eSafetyAware.eu
About INFINITI
INFINITI, the luxury automotive brand from Japan, reflects its brand promise "Inspired Performance" with a model line-up of sedans, coupés, SUVs and crossovers featuring exhilarating performance, emotive design and cutting edge technology. INFINITI continues to launch across the globe through a dedicated network of INFINITI Centres that share a commitment to exceptional hospitality throughout the entire period of ownership.
For more information, see www.infiniti.com?
Follow us on Twitter: www.twitter.com/infinitigp??
For further information on INFINITI in Formula One, contact Tom Foy on +44 7557 203 651 / tfoy@infiniti-performanceteam.com
For further information, please contact:
Michaela Potisk, Kommunikationsmanagerin Österreich
M: +43 699 10896871
E: m.potisk@infiniti.at
Wayne Bruce, Communications Director
M: +44 7768 802176?
E: wayne.bruce@infiniti.eu
