 |
|
Allen Lu has been named Managing Director, Asia & Oceania Operations for INFINITI. |
HONG KONG – In a move to drive further growth in Asia and Oceania, INFINITI today named Allen Lu the new Managing Director, Asia & Oceania Operations for INFINITI, effective May 1. Lu has been Managing Director of INFINITI China since 2010. In this newly created position, Lu will be responsible for managing INFINITI's business and its expansion plans in all other countries in Asia & Oceania.
During the last three years, Lu has laid the foundation for INFINITI's future growth in China.
Last weekend at the Shanghai Auto Show, the company announced local production of two models that are specifically designed for the Chinese market. Strengthening the importance of this market to INFINITI, the long-wheelbase versions of the INFINITI Q50 and QX50 premium vehicles will be built at the Xiangyang plant through INFINITI's joint venture with Dongfeng Motor Company Ltd. as of 2014. INFINITI plans to expand its retail network in China by more than 30% in the course of this year.
"Allen has successfully laid the groundwork for us in China," said Johan de Nysschen, President of INFINITI Motor Company Ltd. "He is now moving into a new role based at INFINITI's global headquarters in Hong Kong. In this position, he will build upon his vast experience and capitalize on the growth opportunities that exist for INFINITI in the premium segment of the Asia & Oceania markets."
Lu has more than 15 years of automotive experience from leadership positions with Ford, GM, and Ferrari before he joined INFINITI China in 2010. INFINITI is currently operating in eight countries in the Asia & Oceania region and plans to increase this number going forward.
About INFINITI:
- INFINITI, the premium automotive brand, reflects its brand promise "Inspired Performance" with a model line-up of saloons, coupés, SUVs and crossovers featuring exhilarating performance, emotive design and cutting edge technology. INFINITI continues to launch across the globe through a dedicated network of INFINITI Centres that share a commitment to exceptional hospitality throughout the entire period of ownership.
- INFINITI was launched in 1989 in the United States. INFINITI's global footprint expanded into Canada in 1990, Taiwan in 1997, the Middle East in 2004, Korea in 2005 and Russia in 2006. Global expansion continued in 2007 with INFINITI Centres opening in the Ukraine and in one of the world's fastest growing luxury automotive markets, China. In 2008 INFINITI launched in Western and Central Europe which has added 19 additional markets. INFINITI is sold globally in 47 markets to date.
- Since May 2012, INFINITI Motor Company Ltd.'s new global headquarters is situated in Hong Kong, headed by Johan de Nysschen as President of INFINITI.
- Since the 2011 season INFINITI has been a major partner of the Red Bull Racing Formula One team. The team will be known as INFINITI Red Bull Racing from the 2013 season as the relationship evolves to make INFINITI the title partner and lead technical partner with a shared engineering expertise that delivers benefits for the race track and the road. Earlier this year, three-time world champion Sebastian Vettel was appointed INFINITI's Director of Performance.
# # #
Contacts:
Stefan Weinmann
General Manager, INFINITI Global Communications
INFINITI Motor Company Ltd., Hong Kong
Mobile: +852 9447 9973
Email: stefan.weinmann@infiniti.com
Nathalie Greve
Senior Manager, INFINITI Global Communications
INFINITI Motor Company Ltd., Hong Kong
Mobile: +852 9447 9711
Email: nathalie.greve@infiniti.com
Kyle Bazemore
Senior Manager, INFINITI Communications
INFINITI Americas
Mobile: 615 739 8404
Email: kyle.bazemore@infiniti.com
