- New concept explores INFINITI's vision for a premium mid-sized SUV
- Inspired by INFINITI's "Powerful Elegance" form language
- World debut at Beijing Auto Show on April 25
Hong Kong/Beijing – INFINITI has revealed its daring new QX Sport Inspiration concept car at a design-themed media preview, three days before the car makes its public world premiere at the 2016 Beijing Auto Show.
The QX Sport Inspiration was unveiled at INFINITI's Design studio in Beijing, one of the company's four global design studios.
INFINITI President, Roland Krueger, said: "The QX Sport Inspiration is a statement of intent from INFINITI, showcasing a daring design philosophy and a demonstration of our capabilities in the mid-size SUV segment."
Inspired by INFINITI's acclaimed "Powerful Elegance" design philosophy – characterized by flowing sculptural lines and strong, muscular proportions – the QX Sport Inspiration lays down markers for the brand's vision of a next-generation, mid-size premium SUV. Featuring the brand's signature design cues and an array of innovative details, the concept boasts a powerful, purposeful exterior with an elegance that is uniquely INFINITI.
Sophisticated craftsmanship and flowing lines distinguish the concept's spacious and beautifully appointed interior, which follows INFINITI's "driver-centric, passenger-minded" approach to advanced cabin architecture.
Alfonso Albaisa, INFINITI Executive Design Director, added: "The QX Sport Inspiration expresses power and purpose through what we describe as its 'proportional clarity,' with an elegance that is uniquely INFINITI. The exterior design will appeal to an artistic sensibility. It has a more flowing, natural aesthetic than that evident in traditional premium SUVs."
The INFINITI QX Sport Inspiration concept – which explores the brand's vision for the design, layout, and engineering of future INFINITI QX models – will make its public debut on April 25 at the first press day of the 2016 Beijing Auto Show.
The INFINITI Design Night, the second design-focused event from the brand ahead of a major Chinese motor show, took place at the INFINITI Design Studio, following a similar highly successful event in Shanghai in April 2015.
About INFINITI
INFINITI Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The INFINITI brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States, United Kingdom and China. INFINITI plans to also expand manufacturing into Mexico by 2017.
INFINITI design studios are located in Atsugi-Shi near Yokohama, London, San Diego and Beijing.
INFINITI is in the middle of a major product offensive. The brand has been widely acclaimed for its daring design and innovative driver-assistance technologies.
From the 2016 season, INFINITI is a technical partner of the Renault Sport Formula One team, contributing its expertise in hybrid performance.
More information about INFINITI, its Total Ownership Experience® and its industry leading technologies can be found at INFINITIUSA.com. For the latest news on INFINITI, visit infinitinews.com. You can also follow us on Facebook, Twitter, Instagram, LinkedIn and see all our latest videos on YouTube.
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Contact
For INFINITI U.S. Communications, contact:
Nick Twork
Director Corporate Communications
INFINITI Americas
(615) 725-4038
nick.twork@infiniti.com
Kyle Bazemore
Senior Manager
INFINITI USA Communications
(615) 725-3210
kyle.bazemore@infiniti.com
For INFINITI Global Communications, contact:
Matthew Davis
Director, INFINITI Global Communications
INFINITI Motor Company Ltd., Hong Kong
Phone: +852 3948 0127
Mobile: +852 9542 1711
Email: matthew.davis@infiniti.com
Jon Walsh
Senior Manager, INFINITI Global Communications
INFINITI Motor Company Ltd., Hong Kong
Phone: +852 3948 0129
Mobile: +852 9447 9705
Email: jon.walsh@infiniti.com
Jodie Davies
Manager, INFINITI Global Communications
INFINITI Motor Company Ltd., Hong Kong
Phone: +852 3948 0903
Mobile: +852 9542 1717
Email: jodie.davies@infiniti.com
