WEST SUSSEX, England – INFINITI's design studio is temporarily moving to Sussex for this year's Goodwood Festival of Speed (June 26 to 29), offering visitors to the popular event an exclusive glimpse of its future line-up.
INFINITI designers' latest concept models – two of them never seen in the UK before and all of them previewing cars confirmed to enter production – will take center stage on the INFINITI display.
It will be the first time that the trio of award-winning concepts are being displayed together, providing a unique preview of new key models in the fast-expanding INFINITI range and a close-up look at the brand's new design direction. Fittingly the display is entitled: 'INFINITI Shapes The Future'.
"Design is at the heart of everything INFINITI does, and our concept models are famous for their boldness and seductive appeal," said Francois Goupil De Bouille vice president for INFINITI in Europe, the Middle East and Africa. "The opportunity to show our three newest concepts all together for the first time to such an influential audience is an opportunity not to be missed."
The INFINITI Q60 Concept previews an elegant new sporting 2+2 coupe. The INFINITI Q80 Inspiration, being shown at Goodwood in a special display version of the concept, shows INFINITI's future design language in the form of a super-luxury four-door fastback. And the QX30 Concept offers a preview of how its production version will look when it comes out of the Sunderland production plant next year. The concept, a bold new active crossover with the sleek appeal of a coupe, is designed for a new generation of individualistic premium customers. It was highly acclaimed at its debut at the Geneva Motor Show this year and will be making its UK debut at Goodwood. The QX30 active crossover will be launched shortly after INFINITI's first ever entry into the compact segment, the Q30 active compact, which will also be built at the Sunderland plant and go on sale in Europe at the end of this year.
INFINITI's Festival of Speed stand, located near the Supercar Paddock at "The world's largest motoring garden party," will also showcase INFINITI designers' racing dreams with a scale model of the INFINITI GT Vision Gran Turismo, a "virtual" racer designed for the Gran Turismo®6 (GT6™) game.
It's not just for looking at either – visitors will be invited to take the controls themselves for a run up the Goodwood hill on one of the PlayStation™ pods freely available, with prizes for fastest times.
And if visitors prefer the real thing, the brand's motor racing reality will take pride of place on the stand in the form of an INFINITI Red Bull Racing Formula 1 car.
INFINITI, currently seeing record sales increases in the UK, will be welcoming visitors to the "INFINITI Shapes The Future" stand on each of the four days of the Festival of Speed.
About INFINITI
INFINITI Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The INFINITI brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States and China. Production in the UK will start in 2015, bringing with it significant expansion of the brand's portfolio. INFINITI plans to also expand manufacturing into Mexico by 2017.
As the Title Partner and Vehicle Performance Partner of INFINITI Red Bull Racing, INFINITI has a far-reaching technical collaboration with the four-time FIA Formula One World Championship winning Team.
More information about INFINITI, its Total Ownership Experience® and its industry leading technologies can be found at www.infinitiUSA.com. For the latest news on INFINITI, visit INFINITINews.com. You can also follow us on Facebook, Twitter, Instagram, LinkedIn and see all our latest videos on YouTube.
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Contact
Terry Steeden
Manager, INFINITI UK Communications
INFINITI GB
Phone: 01923 899153
Mobile: +44 (0) 7796 938516
Email: terry.steeden@infiniti.eu
