NASHVILLE, Tenn. – INFINITI dealers were once again recognized for their highly rated dealer responsiveness by the 2023 Pied Piper Prospect Satisfaction Index® (PSI®) Internet Lead Effectiveness (ILE) Study released March 6th. The brand earned a score of 69, increasing from its previous year's number by two points and ranking second overall in the industry.
"There is nothing more important to us than ensuring our INFINITI customers have access to a team that is dedicated to making sure all their needs are met through a positive and seamless experience," says Craig Keeys, Group Vice President, INFINITI Americas. "The results demonstrated through the Pied Piper study reinforces our commitment to meeting our customer needs head on and in a timely manner."
Pied Piper's ILE process measured dealer responsiveness to customer website inquiries. The ILE study included more than 5,400 U.S. dealerships and gave a score out of 100 based on how well each retailer responded by email, phone, or text message over a 24-hour period.
For more information about the 2023 Pied Piper PSI Internet Lead Effectiveness Study, see the results here.
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INFINITI Motor Company is headquartered in Yokohama, Japan with operations around the world including regional offices based in the Americas, China and INFINITI International Markets based in Dubai. The INFINITI brand of premium automobiles are assembled in manufacturing facilities in Japan, North America and China. INFINITI design studios are located in Atsugi-Shi near Yokohama, London, San Diego and Beijing.
More information about INFINITI and its industry leading technologies can be found at www.INFINITIUSA.com. You can also follow INFINITI on Facebook, Instagram, LinkedIn, Twitter, and see all of our latest videos on YouTube.
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Manager, INFINITI U.S. Product and Brand Communications