HONG KONG – INFINITI today announced that effective immediately Ian Bolin has been named the Chief Transformation Officer of INFINITI with global responsibility.
In this newly created position, Bolin will be based at INFINITI's Hong Kong Global Headquarters and will report directly to Johan de Nysschen, President of INFINITI Motor Company Ltd.
No stranger to luxury brands, Bolin joins INFINITI Motor Company Ltd. from AUDI AG, where he was most recently in senior management responsible for the South African market. During his 13-year career with the Volkswagen Group, Bolin worked in both dealer-facing and strategic corporate roles. Most notably was his leadership in transforming Audi of America as its Head of Strategy. Bolin began his career with Rolls-Royce & Bentley Motor Cars.
"This appointment underscores the importance we have placed on transforming the INFINITI brand globally," said Johan de Nysschen, President, INFINITI Motor Company Ltd. "Ian's diverse background, extensive experience with luxury brands and proven track record of building high performance organizations will be key as we further enhance the premium culture within INFINITI and strengthen our focus on attracting and retaining customers globally."
Bolin was educated in Germany and the US and holds an MBA from Thunderbird School of Global Management (Phoenix, AZ, USA) and degrees in International Business, Marketing and German from Marquette University (Milwaukee, WI, USA).
About INFINITI
INFINITI, the premium automotive brand, reflects its brand promise "Inspired Performance" with a model line-up of saloons, coupés, SUVs and crossovers featuring exhilarating performance, emotive design and cutting edge technology. INFINITI continues to launch across the globe through a dedicated network of INFINITI Centres that share a commitment to exceptional hospitality throughout the entire period of ownership.
- INFINITI was launched in 1989 in the United States. INFINITI's global footprint expanded into Canada in 1990, Taiwan in 1997, the Middle East in 2004, Korea in 2005 and Russia in 2006. Global expansion continued in 2007 with INFINITI Centres opening in the Ukraine and in one of the world's fastest growing luxury automotive markets, China. In 2008 INFINITI launched in Western and Central Europe which has added 19 additional markets. INFINITI is sold globally in 47 markets to-date.
- Since May 2012, INFINITI Motor Company Ltd.'s new global headquarters is situated in Hong Kong, headed by Johan de Nysschen as President of INFINITI on 1 July.
- Since the 2011 season INFINITI has been a major partner of the Red Bull Racing team. In 2012, three-time world champion Sebastian Vettel was appointed INFINITI's first ever Global Brand Ambassador. The team will be known as INFINITI Red Bull Racing from 2013 season as the relationship evolves to make INFINITI the title partner and lead technical partner with a shared engineering expertise that benefits for the race track and the road.
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Contacts:
Jeff Kuhlman
Divisional General Manager Nissan Global Communications
Nissan Motor Company Ltd.
Mobile: +81 80 4383 9193
Nathalie Greve
Senior Manager INFINITI Global Communications
INFINITI Motor Company Ltd.
nathalie-greve@infiniti-global.hk
